Sales of BMW Battery Electric Vehicles Increase 23.8% vs Q2 2023.

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Woodcliff Lake, NJ – July 2, 2024… BMW of North America today reported Q2 2024 sales results for the BMW and MINI brands in the U.S.

BMW Brand.

In the second quarter of 2024, BMW brand sales in the U.S. totaled 91,237 vehicles, a 3.7% increase from the 87,948 vehicles sold in the second quarter of 2023.

“The past few weeks have been challenging for everyone in the industry, however, I’m pleased to report a positive result for the second quarter,” said Sebastian Mackensen, President & CEO, BMW of North America. “Our dealers are a resilient and resourceful group who have worked hard to manage the situation and set us up for a successful second half of the year.”

BMW Electric Vehicle Sales.

BMW offers four fully electric models in the U.S. – the BMW i4, BMW i5, and BMW i7 Sedans, and the BMW iX Sports Activity Vehicle. In the second quarter of 2024, the company sold 14,081 electric vehicles, which represents a 23.8% increase vs the same quarter last year and approximately 15.4% of total U.S. sales.

The BMW electrified lineup also includes four plug-in hybrid electric models: the BMW X5 xDrive50e, BMW 330e, BMW 750e and BMW XM. The plug-in hybrid electric BMW 550e will begin arriving in showrooms towards the end of this year.

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MINI Brand.

MINI sales in the U.S. totaled 5,898 vehicles in the second quarter of 2024, a decrease of 22% vs the 7,585 vehicles sold in the second quarter of 2023.

MINI sales volume continues to be impacted by the planned model changeover as the brand begins the launch of its entirely new product portfolio this year. This includes a full range of all-new MINI Countryman and Cooper models, which have just begun to arrive at U.S. dealerships.

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The sales reported in today’s figures are of BMW passenger cars and light trucks, as well as MINI passenger cars. Consistent with auto industry practice in the U.S., BMW of North America follows the U.S. Auto Industry Sales Release Schedule issued annually by Motor Intelligence for purposes of reporting sales of BMW passenger cars and light trucks and MINI passenger cars. As a result, the sales of BMW passenger cars and light trucks and MINI passenger cars reflected in today’s Q2 2024 report occurred between April 2, 2024 and July 1, 2024.

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April 9, 2024

Munich / Zagreb. The BMW Group and Rimac Technology, headquartered near Zagreb, Croatia, officially announced a long-term partnership.

The aim of the collaboration is to co-develop and co-produce innovative solutions in the field of high-voltage battery technology for selected battery-electric vehicles.

The respective strengths and expertise of the two companies complement each other in a productive way. The BMW Group’s electrification strategy is aimed at building further on its leading position in the premium electric mobility sector. Even before we reach 2030, battery-electric vehicles will account for over half of global vehicle sales. The BMW Group brings battery and electric drive system expertise amassed over more than 15 years to the partnership.

As an integral part of the Rimac Group, Rimac Technology stands out as a Tier 1 supplier specializing in electrification in the automotive sector. Its portfolio consists of high-voltage battery packs, e-axles, as well as electronics and software solutions. Rimac Technology products are designed, engineered and produced in-house to offer advanced technology with a high degree of customization. The long-term partnership with the BMW Group is a sign of the Rimac Technology transition from niche high-performance solutions supplier to high-volume Tier 1 supplier. With the relentless growth of the business, including the opening of the Rimac Campus, Rimac Technology is ready to deliver projects at the highest automotive standards.

The two partners will release more details about what form the strategic tie-up will take, as well as its scope and content, at a later stage.

Separately from the new strategic cooperation, the BMW Group is preparing the debut of the sixth generation of BMW eDrive technology, which will bring another significant leap forward in all customer-relevant attributes, such as range and charging time.

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• BMW Charging, Powered by Shell Recharge Solutions, Enables Streamlined Charging Experience for BMW EV Drivers.
• Through a New Agreement with Shell Recharge Solutions, BMW Electric Vehicle Drivers Can Find, Access, and Pay for Charging at More Than 100,000 Public Chargers Through the My BMW App.

Woodcliff Lake, NJ – March 13, 2024… BMW of North America announced today the addition of Shell Recharge Solutions as a second eMobility provider, giving customers easy access to Shell Recharge, ChargePoint, EVgo, EVConnect, and Blink charging stations via the My BMW App. BMW drivers can now find, access, and charge at all affiliated locations via their My BMW app, with payments for all five providers automatically processed via the app. With this new agreement, BMW Charging now offers electric vehicle drivers easy and convenient access to one of the largest charging networks in North America with over 100,000 public charging points in the U.S. and Canada.

Shell Recharge Solutions’ virtual Mobility Service Provider (vMSP) not only streamlines the charging experience for BMW customers, but also eliminates the need to create separate accounts, and use separate apps, for each individual charging provider. Through the My BMW app, customers can now enjoy the benefits of both complimentary charging with Electrify America, and the networks of multiple providers across North America with Shell Recharge Solutions.

“Charging is an important part of creating a positive customer experience for the owners of electric vehicles,” said Shaun Bugbee, Executive Vice President, Operations, BMW of North America. “As a premium automaker, BMW’s goal is to also create a premium ownership experience for our customers, which means making the charging process as simple and convenient as possible.”

Shell Recharge is a pay-as-you-go program, so signing up is easy; customers simply need to add a credit card to their account. Charging at all locations is easy as well; park in front of the charging station, open the My BMW app, click ‘Charge Here’, and all relevant information for the specific charging station will be displayed, including ratings, reviews, and photos provided by Plug Share.

BMW’s current electric vehicle lineup includes the BMW i4 Gran Coupe, BMW i5 Sedan, and BMW i7 Sedan, as well as the BMW iX Sports Activity Vehicle. The company also offers five plug-in hybrid electric models including the BMW 330e Sedan, BMW 550e Sedan, BMW 750e Sedan, BMW X5 xDrive50e Sports Activity Vehicle and the BMW XM.